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http://www.bloomberg.com/news/articles/2012-05-15/champions-league-win-may-determine-samsung-s-backing-of-chelsea

Hwang also said his company has turned down opportunities for naming rights to various stadiums, including Chelseas Stamford Bridge. The Blues have failed to sell naming rights for several years and want to find a sponsor as part of proposals to move to a new stadium. The club said May 4 that it was bidding to acquire the Battersea Power Station site in London.

Our experience is that even though we put the Samsung name on that, no media mentions Samsung but just the stadium name, so that was the actual reason, said Hwang.

Samsung rejected chance to sponsor stadium, common sense says they would of been offered the chance.

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From the clubs website

https://www.chelseafc.com/news/latest-news/2015/06/update-on-consultation-process.html

A year ago a study of the area from Fulham Broadway to Stamford Bridge and beyond was commissioned by Chelsea Football Club owner Roman Abramovich to examine the potential of upgrading the streetscape.

The study also began to assess the feasibility of an expansion of the stadium capacity within the existing historical site boundary, based on the principles of improving site access, benefiting the neighbourhood and enhancing the spectator experience.

Mr Abramovich has appointed a professional team to assess, in more detail, the feasibility of expanding the existing stadium capacity at Stamford Bridge Grounds.

The process now enters a further local consultation phase. This will include an explanation of the rationale for expansion, driven by spectator demand for more seats and the need to increase stadium revenue to remain competitive with our major rivals, this revenue being especially important under Financial Fair Play rules.

Technical solutions for stadium capacity expansion are being investigated initially.

This stage of the consultation will focus at present on discussing the rationale and technical solutions for expansion with residents and match-going spectators.

Local stakeholders, neighbours, season ticket holders and club members will be invited to comment on the potential expansion.

This feedback, which to date has assisted our progress in earlier stages, will continue to inform the next stage of the study.

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http://www.bloomberg.com/news/articles/2012-05-15/champions-league-win-may-determine-samsung-s-backing-of-chelsea

Hwang also said his company has turned down opportunities for naming rights to various stadiums, including Chelseas Stamford Bridge. The Blues have failed to sell naming rights for several years and want to find a sponsor as part of proposals to move to a new stadium. The club said May 4 that it was bidding to acquire the Battersea Power Station site in London.

Our experience is that even though we put the Samsung name on that, no media mentions Samsung but just the stadium name, so that was the actual reason, said Hwang.

Samsung rejected chance to sponsor stadium, common sense says they would of been offered the chance.

all that says is Samsung reasons for not sponsoring any stadium whether new, old, or whatever at that time ....not just Stamford Bridge.

Did they actually enter negotiations about it? I doubt it as they seem very clear at that time about doing shirts over buildings

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At the end of the day naming rights or not, providing we stay at the present ground it should always be called Stamford Bridge.

The bridge over a sand creek that was a tributary of the River Thames is still the hallow ground the stadium and rail track was built on.

Would be deplorable if it was renamed and the words Stamford Bridge were dropped but because its still on the same land, most supporters going to the match will still refer to it as "going to the bridge" etc.

Can understand with the reasons that posters above have given and quoted from media articles that it has been difficult to obtain naming rights but in all essence, what will have changed?

Upto 3 new stands but still on same land....still Stamford Bridge

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http://www.getwestlondon.co.uk/sport/football/football-news/chelsea-stamford-bridge-expansion-study-9455949

http://www.chelseafc.com/news/latest-news/2015/06/update-on-consultation-process.html

Got my invite.

Hope Roman lays on a decent buffet and likes all the lego and cardboard models I have made from drawings on the back of fag packets

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Chelsea face three years away from Stamford Bridge as they invite fans to view plans for revamped 60,000 stadium

  • Chelsea are offering the chance to view new plans for Stamford Bridge
  • Premier League champions want to expand to a 60,000 capacity in SW6
  • Fans and local residents are invited to an exhibition from June 30-July 2
  • Redevelopment would take at least three years to complete
  • Wembley Stadium and Twickenham sounded out as temporary homes

Read more: http://www.dailymail.co.uk/sport/football/article-3124822/Chelsea-invite-fans-view-plans-60-000-capacity-Stamford-Bridge-face-three-years-away-redevelop-stadium.html#ixzz3d9u7McWX

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So yes its another one of these topics but guy on my facebook went to a meeting at stamford bridge tonight which was run my Bruce Buck. He said its pretty much 100 percent that we will be moving stadiums. 60k seat stadium and its a matter of when not if. Waiting on finding location.

Thoughts?

will all be for the better in the long run

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As far as I can see the most likely answer to this is going to involve rotating the pitch. If they can rake the lower tiers of both the East and West Stands and lower the pitch by several yards, most of the existing East and West Stands could become the ends of the ground with the capacity retained.

If the rotated pitch was placed on the northern edge of the current pitch these might be space to build a new Matthew Harding Stand that extends back across the railway and wipes out the health club.

The Shed side of the pitch would then be much further forward, so there would also be space on that side for a full stand.

Lowering the pitch level allows the new stands to be taller without going much higher. Keeping the East and West facilities intact, if possible, also seems to make sense, and the hotel can stay. Only the health center gets wiped, and you'd figure they could find space to replace that in the new buildings.

It seems to me that it's either do something like this, or it's take everything down and start again.

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Whenever I get over to London, I do want to see Craven Cottage if I get a chance. I like that old stand and the cottage in the corner. I have a soft spot for old style stands.

getting there from the tube is a fucker.

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The 2 most important things for me are an on site Nandos with an exclusive menu put together by Izzy Brown and Charlie Colkett and a massive fuck off throne for uncle Roman to sit on in a pimp outfit below a large neon sign that says 'deal with it'

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