Two things: 1 - Its is changing...lots of young talents leave Brazil for the price of a banana, then become priceless world superstars, but european pay 30 million for european players like Berbatov, Carrick, Wright Philips. Brazilian clubs are realising that they cant simple sell they players when the first offer appear. Brazil is not that poor. 2 - Its also changing. I dont think that english guys realise how the brand Chelsea changed in last 6, 7 years. Chelsea in Brazil is as popular as Real Madrid, Barcelona, Milan and Manchester and is more popular than Inter. Chelsea is also more popular than Liverpool and Arsenal, for sure. Chelsea is not that far of becoming the biggest club in the world, as Peter Kenyon planned years ago. Premier League is really popular here nowadays. at 6:00, he answear wich are the clubs he would like to play: Barcelona, Real Madrid, Manchester, Chelsea, Milan....http://www.youtube.com/watch?v=9d4HSKT6PUs