That's not necessarily true. If we buy Belhanda, shirt sales wouldn't increase too much initially. However, if over time, Belhanda became a world class player and a superstar than the shirt sales would increase drastically. So he would take longer to make the money back but would still probably bring in the same money as the likes of Hazard. Like a slow burn, if you will. I'd like to say there's no guarantee Hazard will be a great player, but deep down I know he will be. Whoever gets him will be very lucky. Belhanda seems very good too.