Probably.
The main thing here though is Lampard sure sounds like a very good 1-on-1 communicator. All 3 signings so far said they spoke with him and bought into what he's trying to do.
Also, it's nice to see a manager getting involved with the signings - helped by the fact it's their first choice target - rather than being stand-off-ish and expect the club to do the convincing bit.