Yes we can hardly compete with Man Utd, Real and Barca. With others like Bayern, Juve or Man City we can compete all day long.
Remember how we managed to buy Hazard when Man Utd and Man City were also competing for him? SAF was still Man Utd manager and they were far more attractive than Chelsea. But we paid more to Hazard's agent than anyone else. That's what makes you attractive club these days.