No doubt, the move was shrewd from a marketing standpoint. I don't think the enthusiasm for A. Football is waning at all. It is far too popular and lucrative for safety to get in the way. That said I think the concerns about concussions are real and are manifesting in changing protocols at all levels of the sport. Still a lot of kids playing A. Football. Football/Soccer participation has been on a steady rise for the last 20 or so years. The MLS is getting more attention domestically, the women's NT has drawn a number of fans and turning out a player of Pulisic's caliber should register at some point. We'll never be a football power as long as the current sports hierarchy exists, but many folks who have grown up in the last two decades are excited about the sport. And I honestly think we'll have what passes for a golden generation here peaking in time for the 2026 world cup. Pulisic and Reyna are, for us, transformative talents. Adams, Dest and McKennie are top end talents by American standards. I'm optimistic for the US national team and Leeds. It's a good time to be a football fan