Aside from shirts being sold like bread in the morning...not that much I suppose. His long range shooting has given him some stunning goals, but god knows how often those come by, and some moments of brilliance. But lately, and it was the euros that people saw it, he showed that he just isn't as good as people make him out to be.
He is a great player and all but tbh I would never, ever pay that much for him. Ridiculous amount of cash.